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From: WSQ - Winnie <jaslyn@360degrees.com.sg>
Subject: =?UTF-8?Q?Social_Media_Marketing_=E2=80=93_Facebook_&_Instagram_OR_Google?=
 =?UTF-8?Q?_Analytics__Practical_Course?=
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 Have trouble viewing this email? Click here
<https://www.cbs.com.sg/social-media-marketing/>

 SOCIAL MEDIA MARKETING - Facebook & Instagram - 25 & 26 Feb=20

 OR

 GOOGLE ANALYTICS - 8 & 9 Feb

 Practical Course, Face to Face at Bukit Merah Central Classroom=20
 Company Sponsored - Absentee Payroll Claimable=20
 SkillsFuture Credit Claimable=20
 SkillsFuture Enterprise Credit (SFEC) Claimable=20

 SOCIAL MEDIA MARKETING - Facebook & Instagram (25 & 26 Feb)

 In this course, you will learn how to plan and run effective ads campaigns
on Facebook and Instagram using Facebook Ads Manager.

 Choose suitable social media platform, Facebook page for business,
Instagram, Matrices to monitor.
 Engaging Customers on Social Media Platforms - Do and Don'ts on Facebook
and Instagram, understand Sales Funnel, Create Facebook, Create Instagram
and link, manage Facebook Insights, Facebook Business Ads Manager
 Content Workflow and Guidelines - Copyright and intellectual guidelines,
Call To Action, Content planner, Responding on social media
 Campaign Measurement and Optimization - Social Media Marketing Tools,
Hands-on with Hootsuite, Facebook Pixel, Standard Events and Custom
Conversions, Facebook Audience and Targets, A/B Testing in Ads Manager,
Facebook Tracking and Reporting
 Content Workflow and Guidelines - Copyright and intellectual guidelines,
Call To Action, Content planner, Responding on social media
 Campaign Measurement and Optimization - Social Media Marketing Tools,
Hands-on with Hootsuite, Facebook Pixel, Standard Events and Custom
Conversions, Facebook Audience and Targets, A/B Testing in Ads Manager,
Facebook Tracking and Reporting
=20
 GOOGLE ANALYTICS (8 & 9 Feb)=20

 At the end of the 2-day course, participants will be able to:

 Organisation Web Structure - Organisation Web Strategy, Content for
Product and Services, Hypothesis Addressing Business Objectives
 Web Analytics Tools - Technology in Analytics Tools, Technology Trend in
Google Analytics, Tracking Tag
 Data and Reports - Data Analytics Measurement Strategy, Report Format,
Dimensions and Metrics
 Segmentation and Tracking - System and Custom Segment, Analysing Growth
and Churn, Linking Google Products
 Consumer Behaviour and Customization - Dashboard and Custom Reports,
Review Consumer Behaviour Data, Analysis of Consumer Behavioural Activities
Flow
 Conversion - Activity and Budget, Execute Goals and Funnel
 Insights and Action - Evaluating Effectiveness of Data Analytics Tools,
Review Relevance of Report and Data, Action Points for Decision Making
=20
 Who Should Attend

 For the directors, Manages and executives from an organisation and work
directly in the sales and marketing department
 For the professionals and the small enterprise owners who are seeking to
leverage digital marketing strategies to increase the public's awareness of
their products and services.
 Anyone who needs to use social media to attract customers and prospects,
cultivates leads, deepens customer relationships, increase brand awareness,
and improves public perception and drive sales.

 Full Fees: $556.40 (incl GST)

 After goverment subsidies, pay only:=20

 Company Sponsored=20

 SMEs Company, Singaporeans & PRs - $156.40=20

 NON-SMEs Company, Singaporean & PRs - S$284.40=20

 Self Sponsored=20

 Singaporean & PRs aged from 21-39 - $284.40=20

 Mid Career Singaporeans aged 40 & above - $156.40

 SkillsFuture Credit Claimable=20
 SkillsFuture Enterprise Credit (SFEC) Claimable=20

 GOOGLE ANALYTICS=20

 *8 & 9 Feb 2021 *

 Register Now
<https://docs.google.com/forms/d/e/1FAIpQLSesqwgezLOWxN3HkJY05cMVPLdCm9hBb9=
kimNGBzsUIhiRA-Q/viewform>

 SOCIAL MEDIA MARKETING - Facebook & Instagram=20

 25 & 26 Feb 2021=20

 Register Now
<https://docs.google.com/forms/d/e/1FAIpQLSesqwgezLOWxN3HkJY05cMVPLdCm9hBb9=
kimNGBzsUIhiRA-Q/viewform>

 Time

 9:00 am - 6:00 pm

 Duration

 2 day

 *Bukit Merah Central Classroom-based training *

 Computers/laptops provided.=20

 For more information. please=20

 contact Jaslyn @ 6278 9785 or whatsapp 9767 9686 or email
jaslyn@cbs.com.sg

 If you no longer wish to receive our emails - please reply "unsubscribe"
Thank you






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<title></title>
<table align=3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" wi=
dth=3D"750">
=09<tbody>
=09=09<tr>
=09=09=09<td align=3D"center" height=3D"50"><font style=3D"font-family: 'Ra=
leway', sans-serif; font-size:12px; color:#666; font-weight:500">Have troub=
le viewing this email? <a href=3D"https://www.cbs.com.sg/social-media-marke=
ting/" style=3D"color:#eb8e48; text-decoration:underline" target=3D"_blank"=
>Click here</a></font></td>
=09=09</tr>
=09=09<tr>
=09=09=09<td bgcolor=3D"#464646" style=3D"padding:30px 30px 0 30px">
=09=09=09<p><br />
=09=09=09<font style=3D"font-family: 'Raleway', sans-serif; font-size:32px;=
 color:#fff; font-weight:500">SOCIAL MEDIA MARKETING - Facebook &amp; Insta=
gram - 25 &amp; 26 Feb&nbsp;&nbsp;</font></p>

=09=09=09<p><font style=3D"font-family: 'Raleway', sans-serif; font-size:32=
px; color:#fff; font-weight:500">OR</font></p>

=09=09=09<p><font style=3D"font-family: 'Raleway', sans-serif; font-size:32=
px; color:#fff; font-weight:500">GOOGLE ANALYTICS - 8 &amp; 9 Feb</font></p=
>

=09=09=09<p>&nbsp;</p>

=09=09=09<div style=3D"background-color:#eb8e48; height:8px; width:100px; m=
argin-top:10px">&nbsp;</div>
=09=09=09</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td>
=09=09=09<table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" style=3D"b=
order:1px solid #999" width=3D"750">
=09=09=09=09<tbody>
=09=09=09=09=09<tr>
=09=09=09=09=09=09<td style=3D"padding:20px 30px 50px 30px" valign=3D"top" =
width=3D"500">
=09=09=09=09=09=09<ul>
=09=09=09=09=09=09=09<li><strong><span style=3D"color:#000000;">Practical C=
ourse, Face to Face at Bukit Merah Central Classroom&nbsp;</span></strong><=
/li>
=09=09=09=09=09=09=09<li><strong><span style=3D"color:#000000;">Company Spo=
nsored - Absentee Payroll Claimable&nbsp;</span></strong></li>
=09=09=09=09=09=09=09<li><strong><span style=3D"color:#000000;">SkillsFutur=
e Credit Claimable&nbsp;</span></strong></li>
=09=09=09=09=09=09=09<li><strong><span style=3D"color:#000000;">SkillsFutur=
e Enterprise Credit (SFEC) Claimable&nbsp;</span></strong></li>
=09=09=09=09=09=09</ul>

=09=09=09=09=09=09<p><span style=3D"color:#e74c3c;"><span style=3D"font-siz=
e:18px;"><strong>SOCIAL MEDIA MARKETING - Facebook &amp; Instagram (25 &amp=
; 26 Feb)</strong></span></span></p>

=09=09=09=09=09=09<p>In this course, you will learn how to plan and run eff=
ective ads campaigns on Facebook and Instagram using Facebook Ads Manager.<=
/p>

=09=09=09=09=09=09<ul>
=09=09=09=09=09=09=09<li>Choose suitable social media platform, Facebook pa=
ge for business, Instagram, Matrices to monitor.</li>
=09=09=09=09=09=09=09<li>Engaging Customers on Social Media Platforms &ndas=
h; Do and Don&rsquo;ts on Facebook and Instagram, understand Sales Funnel, =
Create Facebook, Create Instagram and link, manage Facebook Insights, Faceb=
ook Business Ads Manager</li>
=09=09=09=09=09=09=09<li>Content Workflow and Guidelines &ndash; Copyright =
and intellectual guidelines, Call To Action, Content planner, Responding on=
 social media</li>
=09=09=09=09=09=09=09<li>Campaign Measurement and Optimization &ndash; Soci=
al Media Marketing Tools, Hands-on with Hootsuite, Facebook Pixel, Standard=
 Events and Custom Conversions, Facebook Audience and Targets, A/B Testing =
in Ads Manager, Facebook Tracking and Reporting</li>
=09=09=09=09=09=09=09<li>Content Workflow and Guidelines &ndash; Copyright =
and intellectual guidelines, Call To Action, Content planner, Responding on=
 social media</li>
=09=09=09=09=09=09=09<li>Campaign Measurement and Optimization &ndash; Soci=
al Media Marketing Tools, Hands-on with Hootsuite, Facebook Pixel, Standard=
 Events and Custom Conversions, Facebook Audience and Targets, A/B Testing =
in Ads Manager, Facebook Tracking and Reporting</li>
=09=09=09=09=09=09</ul>
=09=09=09=09=09=09<span style=3D"color:#e74c3c;"><span style=3D"font-size:1=
8px;"><strong>GOOGLE ANALYTICS (8 &amp; 9 Feb)&nbsp;</strong></span></span>

=09=09=09=09=09=09<hr color=3D"#eb8e48" style=3D"margin:0px 0 10px 0" /><fo=
nt style=3D"font-family: 'Raleway', sans-serif; font-size:14px; color:#666;=
 font-weight:500; line-height:1.5em">At the end of the 2-day course, partic=
ipants will be able to:</font>

=09=09=09=09=09=09<ul>
=09=09=09=09=09=09=09<li>Organisation Web Structure &ndash; Organisation We=
b Strategy, Content for Product and Services, Hypothesis Addressing Busines=
s Objectives</li>
=09=09=09=09=09=09=09<li>Web Analytics Tools &ndash; Technology in Analytic=
s Tools, Technology Trend in Google Analytics, Tracking Tag</li>
=09=09=09=09=09=09=09<li>Data and Reports &ndash; Data Analytics Measuremen=
t Strategy, Report Format, Dimensions and Metrics</li>
=09=09=09=09=09=09=09<li>Segmentation and Tracking &ndash; System and Custo=
m Segment, Analysing Growth and Churn, Linking Google Products</li>
=09=09=09=09=09=09=09<li>Consumer Behaviour and Customization &ndash; Dashb=
oard and Custom Reports, Review Consumer Behaviour Data, Analysis of Consum=
er Behavioural Activities Flow</li>
=09=09=09=09=09=09=09<li>Conversion &ndash; Activity and Budget, Execute Go=
als and Funnel</li>
=09=09=09=09=09=09=09<li>Insights and Action &ndash; Evaluating Effectivene=
ss of Data Analytics Tools, Review Relevance of Report and Data, Action Poi=
nts for Decision Making</li>
=09=09=09=09=09=09</ul>
=09=09=09=09=09=09<font style=3D"font-family: 'Raleway', sans-serif; font-s=
ize:14px; color:#666; font-weight:500; line-height:1.5em"> <font style=3D"f=
ont-family: 'Raleway', sans-serif; font-size:22px; color:#eb8e48; font-weig=
ht:500; line-height:1.5em; margin-top: 10px">Who Should Attend</font></font=
>

=09=09=09=09=09=09<hr color=3D"#eb8e48" style=3D"margin:0px 0 10px 0" /><fo=
nt style=3D"font-family: 'Raleway', sans-serif; font-size:14px; color:#666;=
 font-weight:500; line-height:1.5em"> </font>

=09=09=09=09=09=09<ul>
=09=09=09=09=09=09=09<li>For the directors, Manages and executives from an =
organisation and work directly in the&nbsp; sales and marketing department<=
/li>
=09=09=09=09=09=09=09<li>For the professionals and the small enterprise own=
ers who are seeking to leverage digital marketing strategies to increase th=
e public&rsquo;s awareness of their products and services.</li>
=09=09=09=09=09=09=09<li>Anyone who needs to use social media to attract cu=
stomers and prospects, cultivates leads, deepens customer relationships, in=
crease brand awareness, and improves public perception and drive sales.</li=
>
=09=09=09=09=09=09</ul>
=09=09=09=09=09=09<br />
=09=09=09=09=09=09<font style=3D"font-family: Raleway, sans-serif; font-wei=
ght: 500; line-height: 1.5em;"><font color=3D"#eb8e48"><span style=3D"font-=
size: 22px;">Full Fees: $556.40 (incl GST)</span></font></font>

=09=09=09=09=09=09<hr color=3D"#eb8e48" style=3D"margin:0px 0 10px 0" />
=09=09=09=09=09=09<p>After goverment subsidies, pay only:&nbsp;</p>

=09=09=09=09=09=09<p><strong>Company Sponsored&nbsp;</strong></p>

=09=09=09=09=09=09<p>SMEs Company,&nbsp;<font style=3D"font-family: 'Ralewa=
y', sans-serif; font-size:14px; color:#666; font-weight:500; line-height:1.=
5em"> Singaporeans &amp; PRs -<strong> $156.40&nbsp;</strong></font></p>

=09=09=09=09=09=09<p><font style=3D"font-family: 'Raleway', sans-serif; fon=
t-size:14px; color:#666; font-weight:500; line-height:1.5em">NON-SMEs Compa=
ny, </font>Singaporean &amp; PRs&nbsp;- <strong>S$284.40</strong>&nbsp;</p>

=09=09=09=09=09=09<p><strong>Self Sponsored&nbsp;</strong></p>

=09=09=09=09=09=09<p>Singaporean &amp; PRs aged from&nbsp; 21-39&nbsp;<stro=
ng>- $284.40</strong>&nbsp;</p>

=09=09=09=09=09=09<p><font style=3D"font-family: 'Raleway', sans-serif; fon=
t-size:14px; color:#666; font-weight:500; line-height:1.5em">Mid Career Sin=
gaporeans aged 40 &amp; above <strong>- $156.40</strong></font></p>

=09=09=09=09=09=09<ul>
=09=09=09=09=09=09=09<li><em><strong><span style=3D"color:#000000;">SkillsF=
uture Credit Claimable&nbsp;</span></strong></em></li>
=09=09=09=09=09=09=09<li><em><strong><span style=3D"color:#000000;">SkillsF=
uture Enterprise Credit (SFEC) Claimable&nbsp;</span></strong></em></li>
=09=09=09=09=09=09</ul>
=09=09=09=09=09=09<font style=3D"font-family: 'Raleway', sans-serif; font-s=
ize:14px; color:#666; font-weight:500; line-height:1.5em"> </font></td>
=09=09=09=09=09=09<td align=3D"left" style=3D"padding:20px 30px 50px 0" val=
ign=3D"top" width=3D"250">
=09=09=09=09=09=09<div style=3D"border:1px solid #cc0000; padding:10px"><fo=
nt style=3D"font-family: Raleway, sans-serif; line-height: 1.5em;"><strong =
style=3D"color: rgb(102, 102, 102); font-size: 12px; font-weight: 500;">GOO=
GLE ANALYTICS&nbsp;</strong><br />
=09=09=09=09=09=09<span style=3D"font-size: 20px;"><b>8 &amp; 9 Feb 2021&nb=
sp;</b></span></font></div>

=09=09=09=09=09=09<div style=3D"border:1px solid #cc0000; padding:10px; bac=
kground-color:#cc0000; text-align:center"><font style=3D"font-family: 'Rale=
way', sans-serif; font-size:12px; color:#666; font-weight:500; line-height:=
1.5em"><a href=3D"https://docs.google.com/forms/d/e/1FAIpQLSesqwgezLOWxN3Hk=
JY05cMVPLdCm9hBb9kimNGBzsUIhiRA-Q/viewform" style=3D"text-decoration:none" =
target=3D"_blank"><font style=3D"font-family: 'Raleway', sans-serif; font-s=
ize:14px; color:#fff; font-weight:600; line-height:1.5em">Register Now</fon=
t></a></font></div>
=09=09=09=09=09=09&nbsp;

=09=09=09=09=09=09<div style=3D"border:1px solid #cc0000; padding:10px"><fo=
nt style=3D"font-family: 'Raleway', sans-serif; font-size:12px; color:#666;=
 font-weight:500; line-height:1.5em"><font style=3D"font-family: 'Raleway',=
 sans-serif; font-size:12px; color:#666; font-weight:500; line-height:1.5em=
"><strong>SOCIAL MEDIA MARKETING - Facebook &amp; Instagram&nbsp;</strong><=
br />
=09=09=09=09=09=09<font style=3D"font-family: 'Raleway', sans-serif; font-s=
ize:20px; color:#333; font-weight:600; line-height:1.5em"><span class=3D"me=
c-start-date-label" itemprop=3D"startDate">25 &amp; 26 Feb 2021&nbsp;</span=
></font></font></font></div>

=09=09=09=09=09=09<div style=3D"border:1px solid #cc0000; padding:10px; bac=
kground-color:#cc0000; text-align:center"><font style=3D"font-family: 'Rale=
way', sans-serif; font-size:12px; color:#666; font-weight:500; line-height:=
1.5em"><font style=3D"font-family: 'Raleway', sans-serif; font-size:12px; c=
olor:#666; font-weight:500; line-height:1.5em"><a href=3D"https://docs.goog=
le.com/forms/d/e/1FAIpQLSesqwgezLOWxN3HkJY05cMVPLdCm9hBb9kimNGBzsUIhiRA-Q/v=
iewform" style=3D"text-decoration:none" target=3D"_blank"><font style=3D"fo=
nt-family: 'Raleway', sans-serif; font-size:14px; color:#fff; font-weight:6=
00; line-height:1.5em">Register Now</font></a></font></font></div>
=09=09=09=09=09=09&nbsp;

=09=09=09=09=09=09<div style=3D"padding:20px; background-color:#ed8e48"><fo=
nt style=3D"font-family: Raleway, sans-serif; font-size: 12px; color: rgb(1=
02, 102, 102); line-height: 1.5em;"><font style=3D"font-family: Raleway, sa=
ns-serif; font-size: 12px; color: rgb(102, 102, 102); line-height: 1.5em;">=
<font style=3D"font-family: Raleway, sans-serif; font-size: 14px; color: rg=
b(255, 255, 255); line-height: 1.5em;"><b style=3D"font-weight: 500;">Time<=
/b><br />
=09=09=09=09=09=099:00 am - 6:00 pm<br />
=09=09=09=09=09=09<br />
=09=09=09=09=09=09<b style=3D"font-weight: 500;">Duration</b><br />
=09=09=09=09=09=092 day<br />
=09=09=09=09=09=09<br />
=09=09=09=09=09=09<br />
=09=09=09=09=09=09<b>Bukit Merah Central Classroom-based training&nbsp;</b>=
<br />
=09=09=09=09=09=09Computers/laptops provided.&nbsp;<br />
=09=09=09=09=09=09<br />
=09=09=09=09=09=09<br />
=09=09=09=09=09=09<br />
=09=09=09=09=09=09<b style=3D"font-weight: 500;">For more information. plea=
se&nbsp;</b><br />
=09=09=09=09=09=09contact Jaslyn @ 6278 9785 or whatsapp 9767 9686 or email=
 jaslyn@cbs.com.sg</font></font></font><br />
=09=09=09=09=09=09&nbsp;</div>
=09=09=09=09=09=09</td>
=09=09=09=09=09</tr>
=09=09=09=09</tbody>
=09=09=09</table>
=09=09=09</td>
=09=09</tr>
=09=09<tr>
=09=09=09<td align=3D"center" style=3D"padding:50px 0 50px 0">&nbsp;
=09=09=09<p style=3D"margin:0cm 0cm 0.0001pt"><span style=3D"font-size:12pt=
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</span><span style=3D"font-size:9.0pt"><span style=3D"font-family:&quot;Ari=
al&quot;,&quot;sans-serif&quot;"><span style=3D"color:#151515">you</span></=
span></span></span></span></p>
=09=09=09<br />
=09=09=09&nbsp;</td>
=09=09</tr>
=09</tbody>
</table>
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